The Shotcaller is dedicated to creating independent and original content that authentically represents esports culture as it is and isolates it from outside influences that want to display esports in a certain way in order to cater their individual interests.
The Shotcaller is a digital first media outlet since it's beginning.
The Shotcaller is a consumer-centric media outlet which includes that we only display advertisements that are appropriate and valuable for our audience.
The Shotcaller is a trustable source for everyone. Therefore we only accept requests for native ads if they are in line with our philosophy. Be valuable for our audience.
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As a part of our investigation we use different qualitative and quantitative research methods on a daily basis. Not all information makes its way into our content.